Hi, I'm Alexandra, creator of Life By Lex

I'm currently on the hunt for Digital Marketing and Social Media job opportunities in the central Bristol and Cheltenham areas. Below you will find my C.V. You can also explore the rest of my website for writing examples and to just get to know me!

Speaking of me, I believe before we get into everything that fully qualifies me for your job opening, we should talk a little bit about me, what I'm actually like:

 I am bubbly, but not in a ditsy way. Clever, but not a know it all. A dog person, but I still bribe my neighbours cats with treats in exchange for cuddles, and finally, I love to bake cakes and am willing to use them as bribes for job opportunities.... (Use that last bit of information how you will).

My passions are human rights activism, running and bbc crime dramas.

Now that you know a few things about me feel free to dive into my experience, skills and the fact I was a Young Enterprise national finalist aged 17.

Go on..have a little read, and I look forward to hearing from you soon!

Alexandra Lloyd

Digital Content Creator








Social Media Content Creator with 3 years experience and a 25,000 strong audience. Areas of expertise include: Content creation, analysing data, trends and algorithms, writing blog posts both B2C and B2B, website design, graphic design, photography and video editing.

Extensive experience in the fashion and lifestyle industry. Familiar with Instagram, Facebook, LinkedIn, Twitter, Pinterest and TikTok. Practised at Google Analytics, Adobe Photoshop, Final Cut Pro, Hootsuite and Wordpress.

Other skills include:

Meticulous eye for detail

Extensive organisational skills and being highly self motivated due to being self employed for the past 3 years.



  • Digital content generation

  • Extensive knowledge of social media platforms and algorithms

  • Proficient in Adobe editing softwares, Final Cut Pro, Hootsuite, Lumafusion and Google analytics 

  • Copywriting

  • Planning and organisational skills

  • SEO

  • Writing web content

  • Digital photography/ videography

  • Digital trend analysis

Digital Content Creator - Life by Lex, 2017- Current

  • Managed social media accounts by composing content, engaging with followers in comments, monitoring activities, and researching trends.

  • Worked closely with top brands to establish and deliver to their unique needs.

  • Evaluated consumer preferences and behaviours, combined with market trends and historical data, to adjust and enhance campaigns. My clients include household names such as Ralph Lauren, Superdry, New Look and H&M as well as local businesses such as Holland Cooper.

  • Worked on every part of content creation from photography and video editing through to writing posts, website design, technical admin and graphic design.

  • Worked closely with PR agencies to maintain optimum levels of communication for the effective and efficient completion of campaigns.

PR Assistant (work experience) - Montpellier PR | 2017-2017

  • Used platforms such as LinkedIn, Facebook, Instagram and Twitter for B2C and B2B digital marketing.

  • Assisted CEO directly on day-to-day administration tasks.

  • Created detailed social media plans for every new client.

  • Analysed social media platform algorithms to optimise performance of posts.

  • Writing blog posts and redesigning client websites where needed.

Administrative Assistant - C.F. Roberts | 2016-2016

  • Helped senior clerical staff complete daily workloads.

  • Provided comprehensive administrative and clerical support, including organising files, creating spreadsheets and imaging documents.

  • Managed clerical needs of company employees, including copying, faxing and file management.

Magazine Assistant (Work Experience) - Cotswold Life | 2015-2015

  • Worked directly with head stylist, sponsors and models to achieve smooth running of photo shoots.

  • Admin and organisational tasks for the magazine.

  • Assisting photographers with lighting needs.

  • Running errands



  •  Extensive charity work as part of my content creation,  focusing on Cancer charities and female empowerment charities specifically around womens access to education.

  • Speaking on brand press panels and at London Tech Week.

  • Using my platform to bring attention to human rights and environmental issues. 

Bachelor of Arts, Open University 2016- Current 

Currently working on an English Literature and creative writing degree in my spare time. 


Short courses:

  • Understanding Fashion from business to culture, Institut Français de la mode, Paris

  • Fashion and Sustainability, University of Arts London

  • Ethical Social Media, University of Sydney

  • Digital Media Analytics: Social Media Research Plans, Perdue University

  • Understanding Gender Inequality, University of Exeter

A-Levels, St Edwards School, Cheltenham

English Literature, Fine Art, Business Studies BAB



Young Enterprise finalist 2014, Winner of Innovation award

Follow on Instagram @alexandra.em